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  •   over 10 years ago

Ford's Goals

Hi,

I was wondering if you could answer a few questions below.

What is Ford's goal for creating this app challenge? ie. PR for OpenXC, environmental reform, change end users habits, etc.

Does Ford have a target market for this app? ie. Is Ford trying to aim at economical end users, environmental focus end users, etc.

  • 1 comment

  •   •   over 10 years ago

    Hi Mark,

    Thanks for writing. The goal of the Ford Personalized Fuel-Efficiency App Challenge is to develop new and interesting ideas around representing personal fuel economy such that drivers can reduce their fuel consumption. An additional goal is to promote OpenXC as an experimental platform for researchers, makers, and DIYers.

    There isn't a specified a target market for users of the app, but Ford is very interested to see how participants handle this.

    Thanks again for your question. We hope you will create a submission and enter the challenge.

    Best,
    Marny

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